AMERICAN FIDELITY EDUCATIONAL SERVICES

Who we are

American Fidelity Educational Services (AFES) provides supplemental insurance and added value to our Customers. We focus on taking work off our employer Customers’ plates by offering solutions that fit their unique needs.

2022 ACCOMPLISHMENTS

SALES SUCCESS

• AFES continued to have another successful year in 2022, recording yet again record growth in many states and low Sales Colleague turnover. We continue to innovate and find solutions that solve our Customers’ pain points.

KEY FACTORS FOR GROWTH

• We solidified our value proposition with school employers on educating their employees on all benefits and showed that our business distribution model works in a changing environment such as Paid Family Medical Leave.

• We enhanced our campaigns to include larger employers, which was instrumental in working with unions and associations.

• We successfully executed our business plans, and continued tracking Objectives and Key results at the region and division levels.

• AFES focused on clearly defined health metrics.

2023 AFES GOALS

BUSINESS PLANNING

• AFES will continue to focus on growing key states.

• We will continue to secure new partnerships that will help increase market share.

EMPLOYER FOCUSED

• In 2022, American Fidelity implemented a Paid Family Medical Leave team to assist with leave administration and new services.

• AFES will support educators in a shifting environment which brings labor market shortages by providing specialized benefits.

• We will continue to educate employers, who experience key decision maker changes.

• AFES will continue to listen and respond to our market based on the needs of the employer by offering new products and services.

• We will continue to keep employer pain points at the forefront of everything we provide.

ENROLLMENT ENHANCEMENTS/COMMUNICATIONS

• We will work to always improve our enrollments based on our Customers’ needs.

• AFES will continue to provide an effective, tailored marketing plan to every employer we serve.

LEADERSHIP DEVELOPMENT

• We will intensify coaching, connecting and mentoring to grow leaders and teams while holding all accountable for results.