Celebrating Progress and Embracing the Future at AF

As we reflect on 2025, it is clear that this year stands as a milestone in American Fidelity’s (AF) ongoing journey marked by remarkable success, purposeful change and steadfast commitment to our mission. Together, we have embraced transformation with optimism, and our collective efforts have positioned AF for a future of sustained growth and innovation.

Our pursuit of greater efficiency and advanced technology has never been stronger. In 2025, we accelerated our investment in technology and are looking to focus even more on artificial intelligence. These advancements are not just technical achievements, they represent our dedication to empowering our teams, improving our services and delivering greater value to our Customers and partners.  
This year, we celebrated the launch of an exciting new life product with development plans in place for products in 2026. This exemplifies our commitment to meeting the evolving needs of our market.

AF’s strength and stability are rooted in our long-term vision and careful planning. In 2019, we began a comprehensive leadership succession process, anchored in a Customer-focused realignment of our organization. This strategic initiative has ensured that AF remains agile and well-prepared for the future, with leaders who embody our values and drive our mission forward.

We are proud to highlight key leadership transitions that have taken place this year as part of these plans:
  • Diana Bittle was named AF’s Chief Operating Officer. With more than 27 years of experience and a proven track record as our former Chief Information Officer, Diana brings exceptional insight and operational excellence to our executive team.
  • Caroline Ikard was promoted to Vice Chair, representing the next generation of family ownership at AF. Caroline’s commitment will ensure that our family legacy continues with renewed passion and perspective.
  • Wes Waller assumed the role of President in November 2025, preparing to lead AF through the next phase of its journey as we prepare for my retirement in 2026. Wes brings expertise in product development and management.
With gratitude for all that we have achieved together this year, and with unwavering confidence in our leadership team, I am certain that AF is poised for continued success. Together, we will embrace new opportunities, drive meaningful changes and ensure a bright future for our Company, our Colleagues and all those we serve.

Jeanette Rice, Past President, American Fidelity Assurance Company

A Year of Service, Strength and Steadfast Values

This past year has been one of meaningful progress, a year defined not only by strong financial results, but by the relationships that continue to ground our work. As a business built on service, we measure success not simply by growth, but by the trust our Customers place in us during some of life’s most challenging moments. Their confidence in our products and our Colleagues remains our most valued achievement.

Our Company’s strong core values continue to guide every decision we make. These values are not just ideals; they shape the way we design our products, support our Customers and work together as a team. They’ve played a direct role in our long‑term success, strengthening our reputation, and helping ensure we remain steady and dependable for the families we serve.
Over the past year, we strengthened our product offerings, expanded support capabilities and deepened our partnerships with the individuals and communities who rely on us. In 2026, we plan to increase responsible investment in technology, focusing on tools that simplify Customer experience, improve our operational speed and enhance the accuracy and reliability our Customers have come to expect from us. These investments are thoughtful and measured, ensuring that innovation enhances, rather than replaces, the personal touch that defines our culture.

Whether through improved claims handling, better digital access or more efficient internal workflows, our focus on continual improvement helps ensure that every interaction is carried out with clarity, speed and care. Our Colleagues bring heart, expertise and a constant desire to improve, living our values daily and elevating the service our Customers receive.
As we look ahead, we remain grateful for the opportunities before us and are mindful of the legacy we carry. Grounded in our core values, committed to responsible growth and energized by the possibilities that technology and innovation bring, we are excited for the year to come.

Thank you for allowing us to support and serve you. We are honored by your trust and look forward to continuing this journey together.  

Wes Waller, President, American Fidelity Assurance Company